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Social shopping in fashion, says John Lewis report

Retro trends, preppy and Brat Girl fashions and travel returning to pre-covid levels were among the biggest influences on our shopping habits.

That's according to John Lewis's annual trend report How We Shop, Live and Look, which looks at the products and trends that defined the past year.

'Social shopping' is definitely in fashion. One in five (19 percent) of the 1,996 customers surveyed said they have shopped more with friends and family this year, and nearly seven in 10 (68 percent) of them said they like to combine it with other activities like eating out. This tallies with John Lewis data, which shows that more than three quarters of a million more customers ate in its Place to Eat restaurants over the past year.

Posted: 17 December 2024

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Gift cards prove to be a game changer for retailers

Gift cards are proving to be a game-changer for retailers, offering a dual advantage of attracting new customers and driving incremental spend. Brands participating in multistore gift card schemes or offering their own gift cards are reaping the rewards, particularly from younger demographics like Millennials, who are embracing gift cards for their convenience and flexibility.

The latest research from the Gift Card & Voucher Association (GCVA) and Global Data highlights how gift cards are effective tool for channeling consumer behaviour by not only introducing new shoppers to brands but also encouraging them to 'upgarde' their purchase beyond the card's value.

Posted: 4 December 2024

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Fashion industry committed to sustainable fashion, says new study

A new study with 100 senior executives who work for fashion brands and retailers in the UK, US and Australia, by Aquapak Polymers Ltd, reveals that the majority (88 percent) plan to stop plastic in packaging altogether.

Some 8 percent are planning to abolish plastic within the next 12 months, 14 percent within one to two years, 19 percent within two to three years, 30 percent within three to four years and 28 percent within four to five years.

Almost half said that they are extremely concerned about their business' use of polybags such as carrier and garment bags, the majority of which are used for merchandise bought on-line, and the damage they cause to the environment.

Posted: 5 February 2024

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